As the name implies, filter bubble is used to filter information on websites and platforms to give consumers content they are likely to enjoy based on their online activities. Websites aim for users to visit their sites for a long period of time so they would be able to discover their preferences, beliefs, and opinions …
Author Archives: felicia9900
The Sharing Economy
Almost all of us here has contributed to the rise of the sharing economy. While the word “share” is defined as giving a portion of something to someone or others which clearly has a positive connotation, is that really the case in this scenario? A poll conducted by the European Commission reports that ⅓ of …
Emotional marketing: the master manipulator
Have you ever bragged about how you always make every decision based on logic and not emotions, unlike your friends who keep getting back with their toxic ex-partners? If the answer is yes, then prepare to be called out in this blog post, while getting new insights on how to weaponize them for your marketing …
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